Coupled with The Commercial Club of Chicago, the Civic Committee had completed designs, but they needed an agency to take care of the development. Typically (99% of the time), we handle the entire project, from Discovery to implementation. This one was a bit different, as they had designs and requirements in-hand. They needed a rock solid CMS with extensive SEO capabilities, something that made content edits for their team a breeze, with a workflow wrapped around it. As their member information lives in Salesforce we needed to integrate it to provide the directory that could be updated by the member once they are logged into the site.
With the design handed to us on a silver platter, we went straight into prototyping. This allowed them to see real-time progress and updates on a daily basis. They could see how easy it was to add and edit their content with a very swift learning curve. Speed and Google Core Web Vitals were essential to this, as people needed to view the needed content extremely quickly. The result: an all-encompassing web platform that’s built to scale. Using Salesforce Apex pages, we were able to push the needed information into the frontend, making a complex solution extremely simple to the organization as well as its users.
This project was paired with The Commercial Club of Chicago, so it was important to coordinate development activities with all teams involved. Change management was at the forefront, so if there was a change in one project, it was important to ensure consistency between both platforms. If technology isn’t easy, it won’t be used. We rolled out the new system via group and one-on-one training, and the site can now serve as their communication hub to all they serve. Members have one platform, where they can login, view/ change their information, and find information about other members. Simplicity. Is. Everything.